How do you build a great tag line for your business. Sometimes they just write themselves. Some basic rules:
They need to be concise.
They should be easy to remember.
They must be relevant.
They should reveal a key part of your business.
They must be true.
They must be timeless.
Brett Whitlock from Whitlock Motors in Cody, WY shares about their tag line, “Where our name means a great deal.”